Custom development

We build it for you

Websites, applications, mobile apps, AI systems, integrations and the internal software a business runs on. Scoped against what you actually need, and built by the people who scoped it.

Tell us what you want to build

One short form. We reply with next steps and questions, not a sales sequence.

What we build

Eight kinds of work, with real examples under each. If your project spans several of them, that is normal — most do.

Websites & web applications

A website you could not build from a template, or an application your team works in every day.

A corporate website with content your marketing team edits itself
A customer portal where clients see their own orders, files and invoices
A vendor or partner portal with its own logins and permissions
An operations dashboard that pulls live numbers from your systems
A multi-language website that is genuinely translated, not machine-switched
A rebuild of a site that has outgrown the platform it was built on

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AI & intelligent systems

Agents, assistants and workflows built on your own content and connected to your own systems.

An AI agent that answers customers from your own documentation
An internal assistant that searches policies, contracts and past tickets
A workflow that reads incoming documents and returns structured data
A sales assistant that qualifies enquiries and drafts a reply
A retrieval system over your files so answers cite a real source
AI added to a product you already run, rather than a separate tool

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Mobile applications

iOS and Android, from one codebase where that suits the product and natively where it does not.

A customer app with accounts, orders and push notifications
A field app your staff use on site, working offline and syncing later
A booking or membership app connected to your existing back office
A companion app for a web product you already operate
Store submission, review handling and the first releases after launch

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SaaS & digital products

A product other businesses pay to use — built so the second customer costs less than the first.

An MVP narrow enough to launch and complete enough to sell
A multi-tenant platform where each customer's data is separated at the database
Subscriptions, plans, upgrades, invoices and failed-payment handling
Sign-up, sign-in, roles, invitations and team management
An admin back office your own team can run the product from
A usage or seat model that bills correctly as it grows

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Automation & integrations

Work that people currently do by copying from one screen into another.

Connecting two systems that have never spoken to each other
An API for your own data, so other tools can read it properly
WhatsApp, SMS and email notifications triggered by real events
Orders, leads or bookings pushed into your CRM or accounting system
A nightly job that reconciles, checks and reports instead of somebody doing it
Payment provider integration, including refunds and payout reconciliation

Internal business systems

The software your company runs on, when the spreadsheet stopped being enough.

A booking or scheduling system with real availability rules
Stock and inventory across more than one location
A CRM shaped like your sales process instead of somebody else's
Quotes, jobs, delivery notes and invoices in one place
Approvals with a record of who approved what and when
Reporting your finance team trusts, because the numbers come from the source

E-commerce & payments

Selling online when the shop has rules a standard store cannot express.

Products configured by the customer, with pricing that follows the options
Wholesale and retail prices on one catalogue, behind different logins
Subscriptions, renewals, pauses and proration
Marketplaces where several sellers are paid out of one checkout
Checkout, tax and shipping rules that match how you actually sell
Refunds, disputes and reconciliation that finance can follow

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Product & technology consulting

Deciding what to build, and whether the thing you already have can get there.

A technical review of a system you inherited or are about to buy
Architecture for something that has to keep working as it grows
Turning a long wish list into a first release that is worth shipping
Interface and interaction design, tested against the people who will use it
A modernisation plan that does not require stopping the business
A second opinion before you commit a budget

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Not on the list?

If it can be built with technology, we can help you design and build it. Tell us what you have in mind — if it is not something we should take on, we will say so.

Start a conversation

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How an engagement works

A short enquiry, then a written proposal naming the scope, the deliverables, the fee and the assumptions it was priced on. Nothing on this website is a quote.

Process and engagement ranges

Start from the problem instead

If you know what is going wrong but not what to call it, the solutions page is indexed by the problem rather than by the technology.

See solutions by need

If you just need a website

For an ordinary business website the platform is faster and much cheaper than anything we would build for you, and we would rather say so here.

See the platform